blogup
19 Jan
If you have acne, you may have searched without much success for quite awhile to find the proper treatment geared to your particular condition and skin type. It doesn’t help that there are so many different acne solutions available on the market. In fact, if you’re not careful, you could waste a lot of money before you find one that works for your particular situation.
However, did you know that some things you do in your normal, everyday life could actually help treat your acne condition? In fact, you could treat and prevent with just a few simple steps, which simply means changing how you perform a few different things. For example, you might notice a big difference just by changing the type of cleansers you use.
If you use a harsh soap or other type of harsh cleanser to clean your face, it might surprise you know that this can actually make your acne worse. In fact, most dermatologists recommend the use of a mild and gentle cleanser. He or she can tell you which cleanser to use so that it fits your skin type and cleansing needs. In general, you should wash your skin with a gentle acne cleanser twice a day, in the morning and at night. Also wash after exercising since this activity can bring oils to the surface.
In addition, you should keep from picking, touching, or rubbing your acne. Even though it’s an old wives tale that you should pop pimples, in fact you should avoid doing this, because it can cause permanent scarring. This in turn can be an unpleasantly permanent reminder of your acne troubles, and scars are usually forever.
Next, you should avoid the sun as much as you can. Most acne solutions can cause photo sensitivity, which means that you’ll be much more prone to getting sunburn. In addition, of course, the sun can help cause skin cancer and increase skin aging. Old school thoughts are that the sun would dry out your acne, but this is not true.
If you are a woman, you’ll want to take note of what type of makeup you use. Opt for makeup components and lotions that are water-based rather than oil-based, including blush, eye shadow, or foundation. You should also make sure that you thoroughly cleanse your face each night before you go to bed. If you leave makeup on your face at night, this can cause follicle clogging and inflammation, which can easily and frequently lead to an acne breakout.
Finding the right acne solution for your needs may mean that you need to make some changes in the way you do things day to day. This may mean watching the type of makeup you use for women. For men, it may even mean changing the way you shave your face by changing your brand of after shave or shaving lotion.
Overall, if you want to finally live acne free, you need to not only implement an acne solution that involves over the counter medication, which may be necessary for many people, but you also need to implement and maintain an effective prevention program as well.
For more insights and additional information about an effective Acne Solution please visit our web site at http://www.acne-warrior.com
17 Jan
Have you gone through a ton of supposed best skin creme for men and found out that none of them are really ‘the best’. Put off having used men skin care products that claims they can give you younger, healthier skin? Did you feel a product you bought was actually a woman’s repackaged product. Well, there is still hope and lots of it.
You can still get the best benefits from male skin products, provided you choose the right ones. Skin care companies may put out flashy ads, but it’s the stuff inside the box that counts. You need to check up the contents before you buy.
You can find many skin products for men out there in the market. Each of these products have a specific feature such as moisturizing, anti-aging, after-shave, eye gel, face mask and cleansers, scrubbers much more.
With such a range of products how do you choose the best skin creme for men, one which really keeps skin fresh and young looking?
The vital thing to do is read the product label and check up on the ingredients. Male skin products with certain ingredients should be avoided. Here are a couple of tips on how to do this:
Dioxane – This ingredient is derived from coconut, and although used in many anti-aging skin care products, it really does not show anti-aging abilities. Some studies show that it can even lead to cancer.
Parabens – Skin care products use parabens, as a preservative. While it definitely does do the job of preserving, it can cause allergies and interfere with the working of the body’s endocrine system. You can find this ingredient usually in moisturizing products in the form of propyl, butyl or ethyl paraben.
Alcohols – If any product label how alcohol in it, avoid it. This ingredient in the form of propyl, butyl or ethyl alcohol can really make skin dry. Dry skin can lead to skin inflammation and it gives skin a very unhealthy appearance.
Any male skin products you choose must stay clear of these ingredients. Only such products show genuine and healthy results.
You also need to choose products according to the skin condition that you have. The best skin creme for men work the best only when you use them according to the feature they provide for you. If you want to remove dry skin issues, your skin care product must be one that is especially formulated for taking care of dry skin. Do not use a product meant for normal skin on dry skin. Furthermore, dry skin care products have special formulation to treat such skin condition, so check them likewise.
Anti-aging male skin products are all the rage nowadays because everyone wants that fresh, young appeal in their appearance. So, when you want to retain skin youthfulness choose a product that combats the signs of aging. Do not use an anti-aging product for moisturizing effect.
In order to use the best and most effective male skin products, choose ones with active natural ingredients.
Such ingredients can be in the form of Jojoba Oil, Grapeseed Oil, Olive Oil, Japanese seaweed, and natural vitamin E. These ingredients must be used in large proportions to rejuvenate your skin.
The best skin creme for men will always emphasize natural ingredients, as they are the most therapeutic for the skin. So look for products that contain the powerful compounds we highlight above the next time you’re searching for a skin treatment protocol.
Laura Sherman has worked in the beauty industry for over 25 years. She has studied skin care extensively, and has contributed to many websites including Skin Cream Guide, covering various natural treatments for wrinkles, fine lines and damaged skin.
16 Jan
This is going to sound rather strange, but please bear with me. Have you ever been around someone that smelled odd? Perhaps the odor of cat boxes or body odor? Or, someone wearing a powerful perfume or after shave? Have you found yourself easing just out of “range” of the smell when you had to interact with that person? How far away did you have to get to lessen the smell? About two feet? More?
If that is the range of their “odor aura,” just imagine that as the range of their “aura of influence.”
Or, perhaps you’ve been around someone that you instantly didn’t trust. Did you “ease away” from them? About how far? Maybe two or three feet before you felt safe?
On, the other hand, did you ever notice how close you were to someone that you instantly liked and trusted? You might have moved even closer to share that aura.
We each have an “aura of influence” that we emminate. For good or bad, it is there. Some would call this the “spiritual body.” Others have no name for it, but are aware it is there. Whatever you wish to label it, it is there for each of us.
So, think about this, what is YOUR aura of influence like? Is it one that people would trust and want to be close to? Is it one of anger, dislike, hate, pain, or fear? Perhaps it is one of happiness and caring.
You have the power to create your aura of influence into whatever you would want it to be. Simply by “being” what you would like it to be. Let me explain.
Your emotional state fuels your aura of influence. If you are in a foul mood, it will affect your aura. If you are in a loving mood, it will affect your aura. Not only that, but your aura will affect people around you. Even if you don’t exert your own mood, have you found others being crabby when you’re in a bad mood, or, have you noticed others are really easy to get along with when you’re in a good mood?
Envision yourself in a loving, all-is-right-with-the-world mood. People want to be around you and that affects their moods. They pass that on to others they’re around all day. Those others pass it around to more people. Can you see how wide an influence you really have?
By the same token, envision yourself in the opposite mood. Your influence will still reach out in large circles, but for the worse rather than the better.
Quoting from Ralph Waldo Trine’s book, “In Touch with the Infinite” (copyright 1897), “You and I have the predominating characteristics of an optimist or the predominating characteristics of a pessimist. We then are making, hour by hour, our own heaven or our own hell; and in the degree that we are making the one or the other for ourselves are we helping make it for all the world beside.”
I’ll ask again–what is YOUR aura of influence like? Be an optimist by being a loving, grateful person and, as Mr. Trine says, help make the world a heaven right now.
C. Rogers Upson is a published author on several websites and in several anthologies. This article can be published on your website or in your newsletter, so long as the resource information is intact and nothing is changed. Her website is http://www.edragonmarketing.com and she has a blog at http://edragonmarketing.blogspot.com.
15 Jan
Marketers of just for men skin care products always tell you about the great things the lotions, creams or cleansers will do for your face. Let me tell you about some of the bad things these “health and beauty aids” can do.
Even natural skin care for men can include ingredients that are not safe. For example, one of the “organic” sunscreens is oxybenzone. Over two years ago, researchers were able to prove that the compound causes changes in DNA, increased free radical production and can cause cancer.
But, that doesn’t mean that manufacturers stopped using it. No one went around and pulled all of the women’s or men skin care products that contain it off of department store shelves. There was no national recall. Nothing – it’s still out there.
It is basically left up to the consumer to protect himself and it’s difficult to do when you don’t know what’s really in that bottle.
Truly safe and natural skin care for men should contain the same things that we eat; protein, fatty acids, vitamins and antioxidants. Things like olive, avocado and macadamia oils are completely safe and naturally moisturizing.
They are more similar the skin’s own sebum than the cheap moisturizers like petrolatum and mineral oil. Daily moisturizing is a must for men skin care products, but you also need cleansing.
Orange oil is one of the safest and most effective cleansers on the market. If you have exceptionally sensitive skin, though, you may want to look for colloidal oatmeal cleansers.
Witch hazel extract is a good ingredient for natural skin care for men who shave daily. It’s the best aftershave you can choose, as it’s non-irritating, but prevents infections in cuts and scrapes. It soothes irritation and damage, helps heal sunburn and is beneficial for treating eczema and psoriasis.
Vitamin B5 is important to look for in men skin care products. It helps repair tissue damage, as from shaving, sun or wind exposure. It moisturizes and enhances the tanning process. A light tan protects the deeper, more sensitive layers from free radicals and UV damage.
Grape seed oil is sometimes found in natural skin care for men. It’s not as common as olive oil, but it is a better moisturizer for the face. You may have never heard of it, but it’s becoming increasingly popular for low fat diets, as less oil is needed for cooking and less is absorbed by the food.
Grape seed oil is a good natural skin care for men, not only because it’s an effective moisturizer, but also because it forms an invisible film that keeps dirt and grime out of the pores. It’s a preferred ingredient for damaged and stressed tissue (another shaving issue) and it supports the natural rejuvenation process.
Grape seed oil also contains the necessary fatty acids needed for the skin’s health and can even be used as a shaving lubricant. There are many wonderful men skin care products on the market today. Just remember to shop carefully and if you don’t recognize an ingredient, look it up, before you buy it.
Kylie Reed: Dedicated to finding, using and researching skin care products which will reverse and/or slow the aging process by rejuvenating our skin naturally, healthfully and affordably!
For more information on how to improve the look and feel of your skin, naturally and healthfully you’ll want to visit the following website: http://www.radiant-and-clear-skin-site.com
titleSave Money at Resale Shops/titlepMany consumers know that you can find good deals on pre-owned items at flea markets, Ebay, Craigslist, and various classified ads. In recent years, many franchise specialty resale shops have emerged on the retail market. These stores allow shoppers to shop for specific specialized goods and also may give you cash for your unwanted items. Below are some descriptions and web sites that have a growing number of locations across the nation./ppstrongOnce Upon a Child:/strong/ppWith more than 230 stores nationwide, Once Upon a Child buys and sells gently-used childrens toys, furniture, and clothing. Most parents know that kids outgrow everything very fast. Therefore, this resale shop can save families money on items that children use for a short time. Those bags full of gently-used clothes that children wore for a few months could also earn parents some extra cash./ppstrongPlatos Closet:/strong/ppThis store has a similar concept to Once Upon a Child, except it is geared towards teens. Platos Closet, a franchise resale shop that buys and sells gently-used teen apparel, specializes in designer brands such as Express and Abercrombie Fitch. In addition to purchasing stylish clothes for a fraction of the cost, your teen can also get cash for clothes that they do not wear anymore./ppstrongPlay It Again Sports:/strong/ppParticipating in school or community sports produces positive results for your child. However, parents are sometimes burdened with bills for costly equipment and transportation fees. Play It Again Sports allows you to turn in your used sporting goods for credit towards new purchases. This store also gives cash for used fitness equipment./ppstrongHalf Price Books:/strong/ppBy the name of this store, it is easy to assume that it carries a wide variety of used books. However, they also stock pre-owned music, movies, and games. Most items are at least half off of the publishers original price. If you are an avid reader, this store may be a good alternative to the pricey bookstores that sell only new items. Half Price Books also gives you cash for your used books, CDs, movies, etc. According to this stores web site (www.halfpricebooks.com), associates will make an offer on every one of your items./ppstrongCD Warehouse:/strong/ppThis resale store buys, sells, and trades used CDs, DVDs, VHS tapes, games, and vinyl records. The amount of cash you receive for CDs depends on the current inventory of the individual store. The CD Warehouse also provides a great way to unload the music that you no longer listen to or have converted to MP3 format. Music buffs can also find interesting and rare tunes for a low price. Visit www.cdwarehouse.com for more information. This franchise also operates under the names of Disc Go Round, CD Exchange, and Music Trader./ppstrongComputer Renaissance:/strong/ppKeeping up with the latest computer technology can be a costly endeavor. Computer Renaissance offers consumers refurbished name brand computers and also custom builds new computers. When it comes time to upgrade your system, you may be able to receive trade-in value for your equipment and apply it to the cost of a new computer./ppstrongReTool:/strong/ppHousehold tools can be a surprise expense because some people may only buy them when they absolutely need them while others like to tackle various home improvement projects as a hobby. ReTool offers an array of new and used tools which includes everything from table saws to nails. All used tools are inspected to ensure they are functional. This store will also buy your unwanted tools or give your credit to trade up to a different model./ppBill Loughborough is Founder and CEO of Credit Answers, a Texas based debt settlement company. Credit Answers specializes in a TARGET=_NEW href=http://www.creditanswers.comdebt management/a, credit card debt settlement, debt elimination and avoiding bankruptcy. Credit Answers is a TASC Best practices Accredited organization and serves thousands of clients across the country and settles millions of dollars each month./ppPrior to Credit Answers Mr. Loughborough had spent 20 years in the financial services industry as founder and CEO of Homeloan.com Inc., Landmark Mortgage, Factual Data, and National Mortgage Research Company. Mr. Loughboroughs Companies in the past have received the prestigious Inc. 500 Fastest Growing Private Company in America on three separate occasions. Mr. Loughborough graduated from the University of Texas in Austin with a major in finance./ppFor more information please visit: a TARGET=_NEW href=http://www.creditanswers.comhttp://www.creditanswers.com/a/pbrbr
titleTrademark Law India/titlepTrade Mark means a registered trade mark or a mark used in relation to goods for the purpose of indicating or so as to indicate a connection in the course of trade between the goods and some person having the right as proprietor to use the mark; and a mark used or proposed to be used in relation to goods for the purpose of indicating or so as to indicate a connection in the course of trade between the goods and some person having the right, either as proprietor or as registered user, to use the mark whether with or without any indication of the identity of that person, and includes a certification trade mark.(See Section 2(v) of the Trade and Merchandise Marks Act, 1958)/ppIn other words, a trade mark is a visual symbol in the form of a word, a device, or a label applied to articles of commerce with a view to indicate to the purchasing public that they are the goods manufactured or otherwise dealt in by a particular person as distinguished from similar goods manufactured or dealt in by other persons. A person who sells his goods under a particular trade mark acquires a sort of limited exclusive right to use of the mark in relation to those goods. Such a right acquired by use is recognized as a form of property in the trade mark, and protected under common law. A person can also acquire a similar right over a trade mark, not so far used but only proposed to be used, by registering it under the Trade and Merchandise Marks Act, 1958. The law of trade marks is based mainly on two concepts ; distinctiveness and deceptive similarity./ppFunction of Trade Mark/ppThe function of a trade mark is to give an indication to the purchaser or possible purchaser as to the manufacture or quality of the goods, to give an indication to his eye of the trade source from which the goods come, or the trade hands through which they pass on their way to the market. It tells the person who is about to buy that what is presented to him is either what he has known before under the similar name as coming from a source with which he is acquainted, or that it is what he has heard of before as coming from that similar source. It gives the purchaser a satisfactory assurance of the mark and quality of the article he is buying, the particular quality being not discernible by the eye. It is on the faith of the mark being genuine and representing a quality equal to that which he has previously found a mark may be used to indicate not only that the goods are of a particular maker but are goods of that maker of a particular kind or quality. Thus a trader may indicate his best quality by one trade mark, his second quality by another trade mark and so on./ppUnder modern business conditions a trade mark performs four functions:brbr(1) it identifies the product and its origin, brbr(2) it guarantees its unchanged quality,brbr(3) it advertises the product, andbrbr(4) it creates an image for the product./ppObject of Protecting Trade Mark/ppWith the immense growth in the scale of business, and the advertising that accompanies it, modern customers rarely have that personal knowledge of suppliers which is the hallmark of a village economy. Even so, their interest in source of supply has not in essence changed. Information about origin is only a means towards an end : their main concern is in the quality of what they are buying. In the case of some goods, part of that quality may be bound up with source in a specific way : as for instance, when the goods will need servicing and the manufacturer or supplier is looked to for the services. But in a great may cases source, particularly when indicated by a Cypher such as a product mark or get-up, does not have even this significance. What it does is to enable the purchaser to link goods or services to a range of personal expectations about quality which derive from previous dealings, recommendations of others, attractive advertising and so on. Nor should it be forgotten that, however persuasively the advertiser may seek to promote this sort of symbol, it retains a neutral character in one sense : once a consumer learns that he does not want particular goods, the mark, name or get-up becomes a significant warning signal./ppA law protecting marks, names and get-up accordingly, seems unavoidable in a capitalist economy. In various aspects, however, these laws have tended to develop in a manner that may appear to confer power without responsibility. The trade mark owner acquires the all important right to stop imitations of his indication of source, but his own use is conditioned by few limitations of positive requirement. It is perfectly possible for the public to be taught that a box bearing a particular mark and get-up contains 500 gm. of chocolates and then, by discreet expansion of the packaging, to reduce that amount to 475 grams. (See Surya Roshni Ltd. v. Samana Steel Ltd., AIR 1997 Del 321, where plaintiff was held entitled to temporary injunction for protecting its trade mark)./ppDifferent forms of Protecting Trade Mark/ppIf the mark is a registrable one the best way to protect it is by registration. Infringement of the mark can be easily established. If the infringing mark is identical and the goods covered by registration, the success in an action for infringement is almost certain unless the registration can be attacked on the ground of invalidity of registration or the defendant could established honest concurrent user, or acquiescence on the part of the registered proprietor, or prior user. If the marks are not identical but only similar then the plaintiff will have to establish that the defendants` mark is deceptively similar, that is to say, the similarity is such as to be likely to deceive or cause confusion which is a proposition not easy to establish. Ultimately the question of similarity is one for the judge to decide on which opinion may often differ./ppIn the case of unregistered marks and marks which are not registrable the only way they can be protected is by an action for passing off. The plaintiff will have to prove sufficient use of the mark so as to create valuable goodwill of the business connected with the goods bearing the mark./ppProperty in Trade Mark/ppUnder common law a trader acquires a right of property in a distinctive trade mark merely by using it upon or in relation to some goods irrespective of the length of such user or the extent of his trade. As between two who are each desirous of adopting the same mark it is entirely a question of who gets there first./ppProperty in a trade mark which is only proposed to be used in relation to some goods can be obtained by registration of the mark under the Trade and Merchandise Marks Act, 1958./ppThere is no right to the exclusive ownership of a trade mark apart from its use or application of it in connection with some vendible commodity. In other words property in a trade mark does not exist in air./ppa target=_new href=http://www.delhilaw.firm.in/patent_intellectualpropertyright.htmhttp://www.delhilaw.firm.in/patent_intellectualpropertyright.htm/abr a target=_new href=http://trustman.org/lawfirm/trademark_india.htmhttp://trustman.org/lawfirm/trademark_india.htm/a br Trustman Co – A Law Firm at Delhi India for patent, patent PCT application filing real estate Intellectual property right corporate law company formation/ incorporation/ registration international trade trademark real estate debt collection credit report due diligence legal risk business law foreign direct investment approval / permission to set up business/ company legal outsourcing LPO./pbrbr
16 Dec
Some of us are fortunate enough to live where we can golf year-round. Others of us enjoy winter vacations to locales, either in the U.S. or abroad, that boast the sunny, dry weather that makes an afternoon on the links one of life’s greatest pleasures. As for the rest of us, well, we longingly await the coming of spring and our next round of golf.
Whether we’re just learning the game or are avid players, this is the perfect time of year to haul out our equipment and make sure we’re prepared for the coming season. Here are some things to consider when gearing up:
Golf Clubs: Look at your golf clubs and think about your game. Do your clubs show your ability to its best advantage, or are they relics whose time has long passed? If you’re ready for a new set (or even a new driver or putter), you can’t go wrong with TaylorMade, Callaway, or any other premium brand. If you can’t afford the best, Callaway pre-owned golf clubs are certified and will help you get the most from your game. This is particularly true for women, who benefit from Callaway’s commitment to incorporating the technology of men’s clubs into lighter, shorter clubs with smaller grips.
Golf Shoes: You can’t develop a great swing unless you have good golf shoes that give you the kind of grip you need on sloped fairways or in the wet rough. Plus, you need a well-fitting pair of shoes that will ensure your comfort as you walk the course. There are many excellent brands of shoes available, some with soft spikes and others that are spikeless. The style, materials (leather vs. manmade), and extra features (like gels that are responsive to your foot’s temperature) are a matter of personal taste, but comfort and functionality are key.
Golf Apparel: With an unprecedented number of styles and fabrications, there’s no reason you can’t both look and feel great on the course. For men, there are a wide variety of long- and short-sleeved shirts, sweaters, and slacks. Women can definitely make a fashion statement on the links with solids and prints in stylish color palettes. Whether your prefer skirts, skorts, or shorts, and whether you favor tanks over short-sleeved tops, you can easily find golf apparel that makes you feel terrific during the game and in the clubhouse.
Golf Accessories: As you’re looking over your equipment, don’t forget to check on your glove. You want to ensure that you have a great grip, so be sure to find one that has a great fit and that feels great. While you’re at it, make sure that you have a hat, moisture-wicking socks, and other golf accessories that will enable you to keep your mind on your game.
Golf Balls: Every golfer has his or her favorite golf balls, but if you haven’t tried out some of the new offerings, it’s always fun to experiment. Nike, Callaway, TaylorMade, and Bridgestone all have many different styles from which to choose.
Once you have your equipment in order, all that’s left is to patiently wait for the weather to clear and then hit the links.
Chris Robertson is an author of Majon International, one of the worlds MOST popular internet marketing companies on the web.
Learn more about Gear Up Your Golf Equipment or Majon’s Sports directory
12 Dec
Congratulations on the birth of your little one! Now, you want to show the world just how precious they are, and why not do it with photo birth announcements? Well, actually, you may have come up with a number of reasons why not but we will show you a great solution that will allow you to experience the great benefits of photo birth announcements without all those pesky problems.
Reasons for Not Having Photo Birth Announcements
Well, we might as well come right out and say it – photo birth announcementsare usually expensive and time-consuming when you probably have very little money and time. It takes time and money to get all those photos printed, write in each one, stick all those stamps on the envelopes, address the envelopes, and then still send them out. Oh, and another problem is that you’re not even sure they will arrive after all of this.
As a new mom or dad your time is really precious. Baby is taking up a lot of it and you still need time to eat, sleep and shower yourself so time is one thing you do not have. Money is probably scarce after buying all those new baby items too so if you can save money you will. Well, as we say, this is USUALLY the case with photo birth announcements but not always and we will tell you why…
Baby Photo Birth Announcements Online
Today you can quickly and easily put up a web page for free (you can sign up for a free web page at Events Listed Photo Birth Announcements). Once your web page is up you can put up all the photos you like (after all, it is free – you don’t have any printing costs). You will also be able to add audio clips, video, other little notes and really whatever you feel would make your photo birth announcement just too precious and help express your excitement on the birth of your new baby.
If you are having one of those announcement parties to announce the birth of your new baby then you can also send out invitations via your web page and collect responses.
This also acts as a permanent reminder and you can keep it up as long as you choose – go back and add little notes about baby’s first words, take some videos of when baby learns to walk and put these up, and add to the web page as baby grows up. Then one day when these days are long past you, and your now grown child, will be able to look back at these precious moments with joy because of the way you have captured it forever.
Don’t get put off by the problems associated with photo birth announcements, instead just change your tactics – put all those photos as well as audio and video online and you will be able to make an even cuter announcement for free and still have time left for all those other things that make the life of a new mom or dad hectic. Remember, you also want time to enjoy the little one, so go now and quickly put up that cute photo birth announcement online.
Tamara Ford is the wife of an Internet Entrepreneur who specializes in Event Launch Marketing applying social media and internet marketing strategies. “I initially started writing to help my husband and have since become hooked”. If the content of this article interests you, you may be interested in reading another article I have submitted titled Baby Girl Birth Announcements or you may want to visit our site to learn more about our free web publishing tool for Kids Parties
12 Dec
Before we begin if you have no idea what custom embroidery is, it’s the process of forming decorative designs on objects with needlework. For your business this can be your company name, logo, slogan or all three stitched on a hat, shirt or other product.
It’s easy to get your companies information on clothing from an online store. Usually you only need to select the type of product you want embroidered and upload your graphic or text wait 2-4 weeks and then start marketing.
The best part is it’s not just a one shot and done advertisement such as TV or Radio commercial it is a multi-viewable advertisement that a potential customer has the opportunity to see over and over again. Even if they’re not currently in the market for your product or company at the time they view it, you’ve planted the seed.
According to the Bender Graphics Blog; they created a custom shirt to help the Red Cross raise money for September 11 relief and from a post dated May 2 2008 “Just yesterday I saw one of those shirts being worn around town. That was six years ago”.
It also allows for another portion of the marketing spectrum; customer trust. Unlike the above mentioned TV or Radio commercial or even a billboard on the side of the road it adds a face to your business, every one of those embroidered products that is seen being worn by another person is a personal endorsement from the wearer that they like and respect your company. There is nothing better than a personal endorsement for selling your business or product.
Think Nautica, Calvin Klein, Polo or Kenneth Cole every piece of apparel they manufacturer comes with an embroidered Logo or name on it. The person wearing that article of clothing is actually advertising your company to every person that sees them wearing it.
It doesn’t even need to be someone buying your apparel. If you create a company shirt you can have all your employees wear it to work. They’ll then be seen at other places advertising your company such as the grocery store, hair stylist or dentist. You can even give them to your current clients whenever they make a purchase; you never know when they’ll wear it and who may ask about you and your company.
Don’t you want thousands of mini custom billboards advertising your business over and over again? What are you waiting for?
If you want Custom Embroidery or some Custom Hoodies for your companies marketing strategy talk to Bender Shirts.
8 Dec
Think Bill Gates; the image that pops up in your mind is of a suave business tycoon, wearing a Giorgio Armani suit, diamond cufflinks and tiepin, a diamond studded top-of-the-line Rolex wrist watch, Gucci shoes, et cetera. The more imaginative amongst us may even smell the Calvin Klein Eternity perfume he must be wearing. Then there are people who may see the profile of a ruthless monopolistic tyrant with little regards for laws of fair play and equality.
A larger chunk of people will have the vision of their role model, inspiration personified, a living proof of what can be achieved in a lifetime and that is literally EVERYTHING. But probably then they belong to that fortunate strata of society that is just cursorily checking out this article from the confines of their plush offices, comfortable homes or from a swanky, up market cyber cafe. But the name Bill Gates have altogether different connotations for little Ankit.
Ankit is your normal kid apart from the fact that he has been diagnosed as an AIDS patient- the only inheritance his mother, a sex worker living and working in the by lanes of Kolkata, could pass on to him were strains of deadly HIV virus. For Ankit, “Bill Gates” is the name emblazoned on the side of the van that comes to distribute medicines and nutrient supplements in the slum he lives in. He is also aware of the fact that this is the name of individual who along with his wife is paying his medical bills and funding the NGO that runs a school where he is currently studying. Yes, we are referring to the “Bill and Melinda Gates Foundation”, the largest transparently operated charitable foundation which is currently the guardian angel for millions like Ankit across the globe providing them the right and means of living in an otherwise hostile world.
Welcome to the brave new world of successful entrepreneurs who are sweeping the world with winds of change through their considerable works of philanthropy providing succor to the underprivileged amongst us. In this august list Bill Gates is more of a rule then an exception. Here, we are talking about those self-made billionaires and millionaires who having seen the hardships of life are ready to give back to the society and make this world a better place to live in. This is the new crop of business persons who routinely make it to the Fortunes’ list of Who’s who but are still not snobbish or uptight about it.
Many of them have succeeded not because of the society but in spite of it. But still they acknowledge the fact that we all are clogs of the same wheel and well being of the individuals is not a zero-sum game. For them philanthropy is not just an extension of their corporate social responsibility, or the pursuit for the bored wife of a high flying CEO. For them it is a means of defining their existence in the larger scheme of things, something that completes them and provide them a purpose apart from mindlessly chasing money. That is why we get to see most of them so passionately involved in various projects and activities and they are not there simply writing down checks but they are more “hands on” making their presence and influence felt as well as leveraging their experience and intellect for the cause.
Let us try and examine what makes a successful entrepreneur a philanthropist. Is it in their DNA or had they learned the art of giving and sharing on their way up. It is worthy of being noted here that several studies point towards the fact that when it comes to charity self-made entrepreneurs are almost twice as generous asĀ compared to charitable Heirs that is millionaires who got their wealth mostly through inheritance. So it appears quite ironical that people hailing from the cut-throat world of modern day business where success often comes at the price of morality and innocence are so willing to support others.
But it will not appear so ironical if we study the fine print in greater detail. Most of these entrepreneurs have themselves got a helping hand early in their career. Whether it is in form of an angel investor or the friendly neighborhood uncle who let them use their garage, or the professor at the University who believed in them and polished their business proposal for final presentation; they all have got some help in one form or the other. Most of them were also beneficiaries of various scholarship schemes in the early phase of their career. It all makes them realize how significant even a small help can look from the end of the beneficiary. This ingrains the art of giving and reaching out in their hearts and this is a lesson they do not easily forget later in their lives. Most of the entrepreneurs when they start working on their innovative ideas do so in collaboration with some good friend or associate, someone who believes in them as well as in their dreams. So naturally they learn the ropes of sharing and collaborating and how beneficial symbiotic relations can prove to be.
So this is where they pick their living-for-each-other traits. They have the intellect that keeps them bothering with status-quo and as soon as they figure a way out they get on to work towards achieving it. In this world, ideas are a dime a dozen but success comes only to them who can execute these ideas and shape them into reality. This is a quality that makes them a success in business and this is the quality that distinguishes them in the arena of philanthropy as well since the projects they undertake usually achieves the objectives they have set out for. They bring in money and influence; have an eye for recognizing talent and try to nurture it. They want to be a part of the solution and hence their impact is often very positive and encouraging.
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